Book of the Month is looking for a highly organized and ambitious coordinator to assist with initiatives across marketing channels and help drive our growth. This is a great opportunity to get real hands-on experience in building a digital marketing and subscription eCommerce business.

Potential Responsibilities

Depending on business opportunities and team needs, you will work on one or more of the following across our marketing team. Note: it is important that applicants are open to working across all of the projects and channels below:

Assist in the daily operations of our media buying program
Provide support for brand partnerships
Assist in management of member experience programs such as refer-a-friend, BFF loyalty program, annual reading challenge and branded swag program
Collect and assemble member sentiment and feedback across all touch points
Build and schedule emails; monitor deliverability and analyze performance
Assist in managing paid performance marketing
Coordinate and grow our social influencer marketing program
Assist in managing our organic social media channels
Update marketing calendar, project plans, team agendas, and other relevant documents
Assist the Director of Marketing with other projects related to the growth and success of the business

Requirements

Bachelor’s degree
1-2 years experience in marketing, consulting, sales, or project management
Extremely detail-oriented and resourceful
Highly analytical; uses data regularly to drive decisions
Able to prioritize work effectively while juggling multiple tasks
Comfortable working in a fast-paced environment
Highly motivated to grow and learn
Excellent communication skills
Well versed with social media platforms and the media landscape.
Fan of new release fiction

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What is your familiarity with BOTM?*

Name one brand that you think excels at providing exceptional customer experiences and why you think they excel.*

Do you live within commuting distance of NYC?*

A company sends an email survey to 3,500 customers and asks them to rate their customer satisfaction on a scale of 1 to 11. Of the customers who receive the email, 2,500 have been customers for less than 1 year and 1,000 have been customers for more than one year. Of the <1 year customers, 15% answer the survey; of the >1 year customers, 25% answer the survey. The <1 year customers post an average rating of 5.0 and the >1 year customers post an average rating of 8.5.

1. Which group provided more responses?
2. What is the overall average rating from the survey?*

What are some of your favorite books that you have read in the past 3 months?*

Which of the potential responsibilities listed in the job description would you not want to work on?*

Name 3 influencers across various social media platforms (Instagram, TikTok, YouTube) that Book of the Month should consider partnering with and why.*

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Marketing Coordinator

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