Book of the Month is seeking a growth-focused product marketer to lead the launch of Little Shelf, the new Children’s Book of the Month Club.
Book of the Month is relaunching its children’s book club experience under the brand “Little Shelf.” The Director of Product Marketing role involves the synthesis of customer acquisition marketing and product development to deliver a commercially successful and compelling product for parents and grandparents. The successful candidate will possess a strong point of view on the role Little Shelf should play in the relationship between children, parents, and books, but will also listen closely to early adopters to learn and iterate on the concept. After launch of the product, the Director will be well-positioned to take on a broader general management role within Little Shelf.
Note: Little Shelf is currently schedule for a soft-launch in April/May 2017.